Telecom

Inflation reached mobile bill! Airtel started the costly recharge from Rs 20 to 501

Telecom service provider company Bharti Airtel has announced an increase in the tariff rates of prepaid plans. The company has increased these by up to 25 percent. The new tariff rates will be applicable from November 26. After Airtel, now other telecom companies can also increase the tariff.

The company said that its base plan of Rs 79 has now become Rs 99. It will get 50 percent more talk time. Similarly, the plan of Rs 149 will now be available for Rs 179. It will get unlimited calling, 100 SMS daily and a total of 2 GB of data with a validity of 28 days. Similarly, the Rs 219 plan has now become Rs 265. In this, 100 SMS and 1 GB data will be available daily with a validity of 28 days.

While the Airtel base plan has become costlier by Rs 20, the most expensive plan has got an increase of Rs 501. The company's most expensive plan till now was Rs 2498, which has now become Rs 2999. In this, unlimited calling, 100 SMS daily, and 2 GB of data are available for one year. After this increase, Airtel's paid plans have become 30 to 50 percent more expensive than Reliance Jio. Jio's 2GB and 28 days validity plan is priced at Rs 129, while Airtel's plan costs Rs 179. Similarly, Jio's 84-day validity plan with 1.5 GB per day is Rs 555, while Airtel customers will have to pay Rs 719 for this.

Tariffs may increase further
Airtel said in a statement that the Average Revenue Per User (ARPU) should be Rs 200 and then it should be increased to Rs 300. So that companies can get a reasonable return on the invested capital. The company argues that this is necessary for a healthy business model. The company also said that with the ARPU coming at this level, the required investment for network and spectrum will be available. Along with this, the company will be able to get resources to start 5G service in the country. Therefore, the company has decided to increase the tariff in November.

After Airtel, other companies can also change the tariff rates. Especially Vodafone Idea, which is struggling with heavy debt, can make its prepaid rates expensive. However, with companies increasing their tariffs, the focus may once again shift towards quality of services.

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